In an attempt to break the taboo and celebrate women, Esposagroup partnered with Vogue Arabia and Mouawad Jewelry in a new campaign! We have been seeing successful women strive in their career and bloom, despite the peer pressure exercised by the Arab world for being married, a woman's success is often measured in her marriage and family life, and never complete without it. Which is why Esposagroup partnered with Vogue Arabia and Mouawad Jewelry decided to break the Taboo through their new campaign.
Inspired by the famous classic movie Sex and the City, the campaign's muse is Carrie Bradshaw who got her happy ending through self-love. On that note, a live representation of Carrie would be the fashion journalist Diala Makki. Diala is the IT girl in fashion, intelligent, career oriented and accomplished independent woman who has sow success and dedication.